Business Opportunity
Noyo Pacific Outfitters is For Sale
A waterfront business offering kayaking and abalone / free diving gear
sales, rentals, guided trips and tours. We started out offering just kayak
rentals and sales in 1999. The shop was expanded to include abalone diving
gear and guided trips in 2001. Our focus has been in developing and expanding
a customer base by offering highly competitive pricing, listening and responding
to our customer’s wishes and by providing excellent service and value.
Although this is very much a seasonal business, the opening of Abalone
Season in April makes for an earlier start than is realized by most other
visitor serving businesses in our area. This business could be a useful
addition to an existing waterfront business or could continue as a stand-alone
business that would be particularly well suited to an avid kayaker and/or
abalone diver. While an interest in kayaking / diving would be helpful in
operating this business, it does not require a high level of technical skill
or experience.
This business has excellent potential for growth, particularly with the
expansion of tourism on the Mendocino Coast. Possibilities for expansion and
improved profitability include expanding the guided trips to include mid-week,
evening/full moon tours and offering classes / lessons. The diving segment
of this business might be expanded to include SCUBA gear and tank air fills.
Although Noyo Pacific Outfitters has been open all year in the past, it might
be worthwhile to consider closing or greatly reducing the hours of operation
during the winter months.
A new operator of this business might also want to consider moving to a
Highway One location in order to increase visibility. While this would likely
result in the loss of on-site kayak rentals, it would also reduce the cost
of insurance for liability and workers comp. This business is not bound by
a lease, the current waterfront location is rented on a month - to -month
basis.
Available for sale is the retail inventory, store fixtures and equipment,
rental gear, a trailer that can hold over 20 kayaks, and special display
and drying equipment for neoprene gear. The business has several key dealerships
from suppliers that protect dealer territories and do not supply a competing
dealer in the same area. We also offer our good name and reputation as well
as a web site that generated over 50,000 unique visits (500,000
“hits”) over the past year. The current owner could be available
to work and/or consult on a part time basis for at least six months.
For further details, please call Dave Martin at (707) 961-0559